Head of Monetization & Distribution – VIU
A seasoned media professional with over a decade and half years of experience in media and entertainment industry. In his current role at Viu, the premium global video on demand platform Sameer heads Monetization and Distribution for Viu. In his short span of a year, he has built innovative model of Distribution & Monetisation for the digital platform from bringing ‘international format to India like ‘Hollywood Squares’ to playing a key role in taking the ‘No.1 Yaari’ franchise to multiple languages.
In his earlier roles, Sameer has been an integral part of the team that launched COLORS and been instrumental in setting up the film division at Endemol. He has worked across broadcast media, movie production and acquisition, content production and syndication.